How to schedule Facebook Reels

On this page

To schedule a Facebook Reel, use Meta Business Suite (or your Page's Professional dashboard): choose Create reel, pick your Page, upload the vertical video, write the description, and under Scheduling options choose Schedule with a date and time. Scheduling is for Pages and professional mode. A plain personal profile can't schedule posts, and no outside app can post to it.

Schedule a Reel in Meta Business Suite

  1. Open Meta Business Suite on a computer and select your Page.
  2. Click Create reel.
  3. Upload the vertical (9:16) video.
  4. Write the description and hashtags.
  5. Tick Instagram too if you want the same Reel there.
  6. Under Scheduling options, choose Schedule, set the date and time, and click Schedule.

To schedule a normal video post instead, choose Create post, add the video, and use the same scheduling options. Scheduled items appear in the Business Suite Planner, where you can drag them to another day. Meta's help page on creating and managing posts in Business Suite covers the same options.

What goes wrong

  • No scheduling option. You're posting from a personal profile. Create a Page, or turn on professional mode, and post from there.
  • Captions are hard to read. Facebook overlays the description and buttons at the bottom. Keep burned-in captions in the middle. See how to add captions to Facebook Reels.
  • The Reel posts as a feed video. The file isn't vertical. Export 9:16.
  • Music was removed. Licensed music outside Meta's library can get the audio muted. Use your original sound.

Sermons, lives and long videos into Reels

Facebook audiences are big on longer formats: sermons, live streams, interviews. Those make good Reels when you cut the moments that stand on their own. The Facebook Reels maker does that from the recording, and churches use it to turn each sermon into a week of clips.

Scheduling Facebook with your other platforms

Business Suite covers Facebook and Instagram. If the same clips also go to YouTube Shorts and TikTok, you'd still upload them twice more.

ClipFlame's scheduler posts videos to the Facebook Pages you manage, alongside YouTube, Instagram and TikTok, from one calendar. Tick the Page and the other accounts, write the caption, pick the time.

Common questions

Can I schedule a Reel on my personal Facebook profile?

Not on a plain personal profile. Use a Page, or professional mode on your profile.

Can I schedule a Facebook Reel from my phone?

Yes, in the Meta Business Suite app, with the same scheduling options.

Can I schedule to Facebook and Instagram together?

Yes, in Meta Business Suite when the accounts are linked, or with a multi-platform scheduler that also covers YouTube and TikTok.

How far ahead can I schedule?

Weeks ahead, which covers any normal content plan. See how to schedule social media posts for how to plan a month.

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